Podcast Advertising News and Insights

Host-Read Sponsorships vs. Targeted Podcast Ads: What's the Difference?

Host-read and targeted podcast ads solve different problems. This guide breaks down how each format works, the performance and cost differences, and when to use each in your campaign.

Learning & Guides

Pre-roll, mid-roll, and post-roll podcast ads: what's the difference?

News & Insights

By the time the world searches, podcast listeners already know what’s up.

News & Insights

“One Minute Remaining” se asocia con Acast y Wondercraft para llevar el exitoso podcast al mundo de habla hispana utilizando inteligencia artificial

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Learning & Guides

Which Podcast Network Reaches the Most Engaged Listeners?

The podcast network with the biggest audience isn't always the best choice for advertisers. Here's how to evaluate listener engagement—and why it matters more than raw reach.

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News & Insights

Sponsorship+ is now in Acast’s ad platform

Host-read podcast ads drive 95% higher top-funnel lift than standard spots. Sponsorship+ lets any advertiser run them across the Acast network. Start today.