So viel Potenzial hat Podcastwerbung jenseits nativer Werbeformate
Acast, the world’s largest independent podcast company, has partnered with internationally renowned audio interface manufacturer Focusrite to help bring new voices to podcasting for the first time. People who buy one of Focusrite’s new Vocaster interfaces — launched today — will get six months’ free access to Acast’s Influencer hosting plan, helping give them everything they need to start, manage and grow their podcast.
Vocaster is designed to be a next-step purchase for creators early in their podcasting journey, and focuses on addressing some of podcasters’ main pain points: sound quality and ease of use. Vocaster’s powerful, high-quality preamps and range of intelligent features make it easier than ever for aspiring podcasters to have an authentic studio experience wherever they are — with Focusrite’s legendary sound quality to match.
And the Vocaster launch is just the start of Acast and Focusrite’s partnership. The companies will be working together to keep creators at the heart of future product development.
Elana Gurevich, Product Marketing Manager at Acast, said: “Focusrite is the best in the business when it comes to audio tech, and our partnership gives creators the best possible start to their podcasting journey. We believe every podcaster, from any background, should be able to find their audience and make money from their craft, on their own terms — so we’re providing the tools and resources to help them do exactly that.”
Nicholas Howlett, Head of Brand and Marketing for Focusrite, said: “Focusrite puts creators’ needs at the forefront of every decision we make – an ethos we share with Acast. By bringing our two brands together, we’re learning how to better serve our customers and ultimately see more creators empowered to share their stories. This partnership will see more podcasters — and more podcasts — emerging with better quality audio than ever before.”
The Interfaces: Vocaster One & Vocaster Two
Vocaster One is a no-fuss interface, ideal for the solo podcaster, that gives you high-quality sound with confidence and ease. Set levels, enhance your sound with one click, and access award-winning support to get you recording right away.
Vocaster Two is ideal for more dynamic shows that feature two hosts, guests, and/or audio segments. This interface features two mic inputs and two headphone outputs for recording and listening back. You can also bring in guests over the phone with the convenience of Bluetooth or a single cable (TRRS to TRRS cable not included).
For Vloggers, you’re just one cable away from adding Vocaster’s studio sound to your vlog. Both Vocaster interfaces feature a camera output, allowing you to record high quality audio directly to your camera, removing the need to sync audio and video up later.
The Vocaster range features:
leading podcasters — with the push of a button and reveal the true quality of your voice with one-click compression and EQ.
Studio Packs: Everything you need in one box
Piecing together a recording kit can be an arduous process, especially for those embarking on their podcasting journey for the first time. Vocaster Studio Packs take the guesswork out and provide everything you need to start recording high-quality podcasts quickly and easily.
Vocaster One Studio includes the Vocaster One interface; Focusrite’s Vocaster DM1 dynamic mic with built-in grille and pop filter that make you sound like you’re in the studio; and HP60v closed-back studio headphones that let you hear your show as the world will, in perfect detail, while stopping the mic from picking up your show mix.
Vocaster Two Studio includes the Vocaster Two interface; Focusrite’s premium Vocaster DM14v dynamic mic that captures your true voice in perfect clarity, with built-in windshield and shock mount to keep the noise down and the energy up; and the HP60v closed-back studio headphones.
Free Software Bundle: The world’s best podcasting tools at your fingertips
Along with six months’ free access to Acast Influencer, people who buy a Vocaster will also get Hindenburg Lite and three months of SquadCast Pro + Video.
Pricing and Availability
Vocaster One: £189.99 / $199.99 / €184.87
Vocaster One Studio: £289.99 / $299.99 / €277.30
Vocaster Two: £289.99 / $299.99 / €277.30
Vocaster Two Studio: £469.99 / $499.99 / €462.18
Vocaster will be available to order from June 1, 2022, at Focusrite.com, Amazon, and all good audio equipment retailers.
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