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How many listeners do you need to monetize a podcast?

You need around 1,000 monthly listeners to start earning from podcast ads, and less than you think for other revenue streams. Here are the real thresholds, CPM benchmarks, and worked earnings examples for 2026.

Simon Franklin

June 12, 2026

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12 unique examples of photography portfolio websites

Talking Loud, Thinking Big: Acast at Web Summit Lisbon 2025

Acast CEO Greg Glenday in conversation with Jameela Jamil and The Hollywood Reporter's Maer Roshan.

Acast Team

November 18, 2025

Insights & Trends

Chat your way to more sponsorships: introducing AdCollab chat

AdCollab’s latest update brings chat to the entire sponsorship process — not just production. Creators, advertisers, and Acast’s sales teams can now connect earlier, ask questions, and clarify details before a deal is made, leading to faster decisions, smoother campaigns, and stronger partnerships.

Elana Gurevich, Sr. Product Marketing Manager

November 3, 2025

Resources